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Testimonials
"My husband and I purchased your book late last year. First off, I have to say how much we value your book - it's truly fantastic and worth the price. You have convinced us that a bigger do jang is not the way for us to go. Your advice on billing and consultation is invaluable. Thank you so much."
Margueritte Gilvey
David Estes
AK Karate
Carlsbad, CA
"I'm sitting in my office waiting for a 7.45 pm initial conference with a prospect. I've just walked back from picking up today's mail which included your SDBP manual. Just from leafing through it I can already tell it will be of value to us here at UMAA. I've already pulled a couple ideas from it. Great job. Very concise."
Dwight Woods
Unified Martial Arts Academy
Miami, FL
After operating various martial arts schools and programs for over a decade, one thing that I have learned is that my students are my best advertisement.
What I mean to say by that is, I get more people that call or stop by to join classes who say they heard about us from “a friend” than I generally get from paid advertisements.
That tells me that my students say positive things about the school (which really makes me happy). And, if you are offering a quality program and treating your students right, you’ll likely get quite a bit of new students from referrals as well.
In fact, referrals can end up being your number one source of new students. And once you start getting them, you don’t want them to stop!
So, in order to encourage referrals, it’s a very good idea to offer a referral incentive program in your studio. We’ve used one for years that has worked very well for us.
