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Testimonials
"My husband and I purchased your book late last year. First off, I have to say how much we value your book - it's truly fantastic and worth the price. You have convinced us that a bigger do jang is not the way for us to go. Your advice on billing and consultation is invaluable. Thank you so much."
Margueritte Gilvey
David Estes
AK Karate
Carlsbad, CA
"I'm sitting in my office waiting for a 7.45 pm initial conference with a prospect. I've just walked back from picking up today's mail which included your SDBP manual. Just from leafing through it I can already tell it will be of value to us here at UMAA. I've already pulled a couple ideas from it. Great job. Very concise."
Dwight Woods
Unified Martial Arts Academy
Miami, FL
The Key to Easy Upgrading - Stop Selling and Start Recruiting
It’s important to have the right mindset when you start offering upgraded student memberships. It has to be a privilege, something that a student earns the right to be a part of, instead of just a way to make more money. Remember that you are choosing students for elite membership upgrades on their merits, and they should be honored that you have given them the opportunity to join.
Once you adopt this attitude, upgrading students becomes much simpler. In fact, more often than not you’ll have students approaching you about joining, versus your having to approach them instead.
The Upgrade Process - Make Them Work For It
Here is the process we used to get students to upgrade their memberships:
