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Margueritte Gilvey
David Estes
AK Karate
Carlsbad, CA
"I'm sitting in my office waiting for a 7.45 pm initial conference with a prospect. I've just walked back from picking up today's mail which included your SDBP manual. Just from leafing through it I can already tell it will be of value to us here at UMAA. I've already pulled a couple ideas from it. Great job. Very concise."
Dwight Woods
Unified Martial Arts Academy
Miami, FL
Recently, one of our readers wanted to know what I thought about the Tracy’s Karate business system, founded by the Tracy brothers of Kenpo fame. He prefers to teach adults rather than children, and wanted to know if I thought he could earn a decent living following their model.
I respect the Tracys a lot. I don’t know them personally, but I know they have turned out a lot of good black belts through their studios, and that many of their instructors have achieved success using their system. Plus, they are martial arts business pioneers, and were running successful studios when most of us were still in diapers.
Having said that, with regards to the Tracy method I think it is a good business system, with one exception - it focuses on a business model that is labor-intensive. That is to say, you will work a lot harder in your studio if your main business is giving private lessons.
To illustrate this point, let’s look at the following scenario: